Ever notice how no one likes to be sold to, but most of us enjoy buying stuff?  Where is the disconnect?  In a business world that rapidly and exponentially adapts to change, our selling methods fail to keep up with human expectations.  The problem with most sales books is they’re written by either behavioral researchers with no real world selling experience, or are first-hand accounts from top sales professionals and contain little to no supporting data.  

The Pirate's Guide to Sales uniquely blends years of selling concepts with real world experience in a framework anyone can learn.  We'd like you to think of it as a "pirate's guide" as it distills all the best research and real world sales experiences in one easy, "how to" book with lessons from only the best! 

The book will take you on a journey filled with stories for business and life.  It starts with voyage prep where you'll learn strategy from the likes of Simon Sinek, Robert Cialdini, Ray Dalio, Peter Shankman, Daniel Kahneman, and more.  Then you'll analyze the sale itself in, "The Six Points of Sail,” and hear from other top professionals that have mastered their selling craft.  Lastly, we'll spend some time learning how to sustain and grow your business as we culminate the book and voyage to a riveting finale in the "Burning of the Boats!"

We hope you enjoy all the tips and tricks!  As Steve Jobs said, "It's more fun to be a pirate than join the Navy."